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Thanks for checking out our News & Blog! It’s nice to know that we don’t just put these up for Google to see. Hopefully you can find some great information in our blog. If you need more marketing advice, you know where to find us!
Interested in publishing a guest post? Contact Jennifer Suarez at jsuarez [at] deptofmarketing.com and we will send you the guidelines.
Marketing is what we do to draw in new leads and customers. To do that, you are looking for ways to get their attention and engage them.
Consumers choose small or local businesses for the personalized experience that they receive. Here are tactics to for your local marketing strategy:
There are more than 150 marketing strategies. From traditional to mobile to social, there’s a myriad of marketing tactics out there, and you’ve probably tried many of them. Choosing the right marketing activities can generate sales and brand awareness.
Today, there are four top marketing trends that will continue to be successful for some time: video, content, data, and mobile.
Businesses are expanding their marketing strategies through various social media platforms and reaching audiences they would have never reached before.
Brand awareness is essential for a successful business. Building a product or offering a good service is just half the battle; obviously, you then want customers to buy. How do you manage that?
Live video streaming is the real time transmission of an audio or video that is broadcasted across the internet and people with the sources of computers and smartphones can view them.
Both draw in clients, build brand awareness, and help grow your business, but do you know the difference between marketing and advertising?
Technology has allowed businesses to be more flexible when it comes to office hours, but are remote teams right for you? The pros and cons of remote teams.
Social media isn’t as easy as, “If you build it, they will come.” Your tweets are scheduled, your Facebook has a nifty About Me section. You’ve even got some witty status updates, but no one is clicking. If you’re low on followers (or if you seem to be at a stand still), it may be time to rethink your strategy.
Our Goals Are Simple. Working together with our clients allows us to fully understand their needs and allows us to become a trusted resource for anything they need marketing related. We are:
Planned: Any proper strategy begins with listening and critical thinking. From There a plan can be created for a single project or an entire organization.
Cunning: In the noisy crowded world of marketing we make sure our clients rise above and are heard.
Fluid: We understand that things change quicker than ever today. As such we must embrace the change. A strategy is a living thing capable of change to improve results.
Imaginative: We have a team of cleaver, original thinkers that develop impactful clear ideas that have practical applications for content, campaigns and design.
Free: Every team member understands that no thought or idea is without merit. This liberated culture allows for both individuality and collaboration that can take an idea or concept and truly flesh it out achieving the best results.
Thinking: We look to solve problems in a new way. We do things differently for the sake of doing them differently. We challenge ourselves mentally everyday.
Answerable: We are responsible for creating work that not only impresses our clients but that also moves their target customer to action. Nothing but high quality work will be presented to our clients
Transparent: During the entire process with our clients we are communicative, obvious and understandable. We are authentic.
Measurable: We understand that our clients expect a high ROI. We work based on mutually agreed upon key performance indicators and utilize marketing automation software.
