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News & Blog

Thanks for checking out our blog. It’s nice to know that we don’t just put these up for Google to see. We hope you can find some useful marketing information here, but of course, if you need more marketing advice, you know where to find us!

Interested in publishing a guest post? Contact Jennifer Suarez at jsuarez [at] deptofmarketing.com and we will send you the guidelines.

5 Types of Content You can Create for a COVID WorldMay 26, 2020

Here are some types of content you might create or ways to change your current content as you market going forward.

3 Reasons to Increase Your Ad Spend Right NowMay 12, 2020

If you can find ad money in your budget, now is the perfect time to advertise online.

3 Things Wrong With Your MarketingApril 28, 2020

If your internal or external marketing team is working hard, yet you see a low return on investment, there might be something wrong. Here is a list of three things wrong with your marketing and suggestions on how to move forward.

The Bounceback: Preparing to Market Your Business after CoronavirusApril 21, 2020

What is your new marketing and advertising plan for the new normal after Coronavirus? It’s time to start your bounceback plan.

Here’s How to Create a Social Media Policy for Your CompanyApril 14, 2020

Has your company made a social media policy? If not, here are some answers to often asked questions about how that works — and why you need one.

phone user holding Instagram icon on screen

What Should You Post on Social Media During Coronavirus?April 7, 2020

If you can’t sell, what can you talk about on social media right now?

What Marketing Items to Put on Hold — and What to Keep — During Coronavirus ClosuresMarch 31, 2020

Which marketing efforts can you safely pause while you’re closed for Coronavirus?

Corona beer ad to demonstrate Marketing during Coronavirus

Marketing in the Time of CoronavirusMarch 10, 2020

Marketing or advertising during challenging times seems odd in some ways. After all, you don’t want to seem insensitive.

white envelopes lying on a table

5 Ways to Make Your Print or Direct Mail Pieces Stand OutMarch 3, 2020

How do you stand out among the pile when sending direct mail or printing something? Here are five tips.

computers and people working

3 Ways to Showcase What You Already Do Well in your BusinessFebruary 25, 2020

It seems like every week, a new company is opening and has something better to offer to the consumers. It can be easy to feel overwhelmed and worried about what this might do to your business. Instead of spending energy worrying, spend energy showcasing what you already do well in your business.