If your business isn’t online, does it really exist? While we aren’t quite at “Ready Player One” levels, most people turn to the online world for goods and services. We often talk about the critical role your website plays in the state of your business but believe it not, hosting is an essential part of that, too.
SEO can seem like a cat-and-mouse game. But as Google seeks to thwart black hat practices, marketers should stick to the basics: links, content and a blog.