The chances that there are reviews floating around about your business on the internet are pretty good. What is your online reputation management strategy?
Reputation management had an entirely different meaning before the creation of the internet and is a relatively new concept in the grand scheme of things. But now that a large majority of businesses are represented online through social media, Google My Business, and more, reputation management is more important than ever.
We’ve given you the step-by-step on how to claim and use your GMB page. So now that you’ve created your profile, what’s next?
Customer complaints have evolved with the way that we do business. Customers are taking their complaints to social media and review sites such as Google, Yelp, and Tripadvisor so that everyone can see. Seeing these online reviews can be scary and it is easy to ignore them because you just don’t want to deal with it. However, this is one of the worst things you can do.