Tag Archives: branding

The Science of Standing Out: 7 Questions to Ask About Your Business

Keeping up is one thing, but surpassing your competition completely, now that sounds good! Here are a few questions to ask yourself if you really want to stand out.

The Only Three Reasons You Need to Pay Attention to Graphic Design

If you’re just slapping any old image on your content, it’s time to rethink your strategy. Here are the only 3 reasons you need to invest in graphic design.

Time to Rebrand? Here’s How You Know.

A rebrand doesn’t have to mean leaving everything you love about your brand identity behind. But there are times when you need to do a little updating.

The One Where The DofM Found Teachable Moments in the Friends Reunion Special

Friends fans finally got a long-awaited reunion special featuring all six original cast members. Here are some marketing takeaways from all the buzz.

How to Branch Out from Social Media Marketing

As popular as social media marketing is today, traditional marketing efforts can be just as effective. Read about a few of them here.

Creating Your Business Logo: What You Can Learn from the History of Logo Design

Drafting a logo is no small feat. You’ll want to take into account current trends, but also be mindful of the timelessness of your logo. You want a symbol that will hold up just as your business will.

Marketing Yourself: Which Résumé Format is Right For You?

Your résumé should be the best representation of your experience. Here’s how to choose whether to design a chronological or skills-based résumé.

4 Seasonal Email Campaign Ideas To Inspire You

Seasonal email campaigns tap into national events to drive sales and increase brand engagement. As the New Year fast approaches, what better time of year is there to look at some seasonal email campaigns to inspire yours?

How to Position Yourself and Find Your Business’s Niche on Social Media

In today’s world, most markets are saturated. Especially on social media, how can you position yourself and demonstrate your value?