Online marketing has been around for awhile, but every business had fully set up an online presence. COVID has changed all that; if you don’t have a digital presence by now, you’re out of business.
Online businesses are a highly competitive market with little room to maneuver, full of people promoting false promises of fast growth at a small cost.
Recently, we’ve had more than one past client come to us with a problem: something is wrong with their website. We take a look and oops – they’ve forgotten to renew their domain name, and someone else has taken it. Now, their website URL is pointing to something else, often something not safe for work!
Sometimes you are struggling for the words to convey what you mean about a design we’re creating. Here is how to talk to us about the vision you see for your website or project.
If your business isn’t online, does it really exist? While we aren’t quite at “Ready Player One” levels, most people turn to the online world for goods and services. We often talk about the critical role your website plays in the state of your business but believe it not, hosting is an essential part of that, too.
Your social media presence is not a one-sided interaction. Internet users have reported their perception of a business’ accountability and availability is strongly influenced by the social media presence. To be successful on the internet you must, of course, post content that captures your audience’s attention.
SEO remains a critical part of your marketing. SEO refers to the process of getting your website to appear higher on the list of search results, known as the Search Engine Results Page (SERP).
Creating a business website is a collaborative process. While we love to offer ideas based on industry standards, marketing best practices, and current styles, your company’s brand and personality should be a part of a website, too. That’s why we offer you a mockup of what your site will look like and then ask for feedback.
Raleigh business owners often come to The DofM ready for a redesign. But then what? We often find people unsure about how they want their website to look or operate. We understand; with so many choices, how do you figure out what you want?
The Internet. Have you heard of it? We thought so. But maybe you haven’t heard of Internet evolution. The concept isn’t difficult to understand, but we marketers are paying close attention to the different stages. Web 1.0 started it all and Web 2.0 picked up the pieces and turned the Internet into what we know today. Now, we are looking at Web 3.0.