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Marketing Strategy

How to Create a Strategy for Your Pay-Per-Click AdvertisingJanuary 3, 2018

PPC is a useful way to drive traffic, conversions, and sales. But without a strategy, you might just be throwing money down the Internet drain. 

What Services Should Your Business Consider Outsourcing?December 6, 2017

Outsourcing is often misrepresented. Hiring others to help can be an intelligent business move, saving your company loads of time and money.

How to Use Google+ For Your BusinessNovember 22, 2017

Google+, pronounced “Google Plus”, is a Google social networking platform that can maximize the visibility of a business on Google search pages.

Why the End of the Year Isn’t too Late to Start MarketingNovember 15, 2017

The end of the year can become very hectic due to the holidays, travel, and social gatherings — not to mention budget planning for next year. Many business owners get caught up in their end-of-year management and forget or ignore their marketing efforts.

High-Quality Marketing vs. a High Quantity of Marketing MessagesNovember 8, 2017

If you stay original, answer the question that is being asked, and have credible sources, you will be ahead of your competition and be a top source for information. That’s a quality approach to marketing.

12 Ways Your Business Can Leverage the Halloween SpiritOctober 26, 2017

The holidays allow business owners to reach out to customers differently and possibly gain new customers. Here are ways to embrace the Halloween spirit:

How to Engage your Target AudienceOctober 18, 2017

Marketing is what we do to draw in new leads and customers. To do that, you are looking for ways to get their attention and engage them.

Networking

Marketing Your Business In Your Local CommunityOctober 11, 2017

Consumers choose small or local businesses for the personalized experience that they receive. Here are tactics to for your local marketing strategy:

How to Choose the Right Marketing Strategy for Your BusinessOctober 4, 2017

There are more than 150 marketing strategies. From traditional to mobile to social, there’s a myriad of marketing tactics out there, and you’ve probably tried many of them. Choosing the right marketing activities can generate sales and brand awareness.

4 Effective Marketing Trends that Aren’t Going AwaySeptember 27, 2017

Today, there are four top marketing trends that will continue to be successful for some time: video, content, data, and mobile.