Your social media presence is not a one-sided interaction. Internet users have reported their perception of a business’ accountability and availability is strongly influenced by the social media presence. To be successful on the internet you must, of course, post content that captures your audience’s attention.
SEO remains a critical part of your marketing. SEO refers to the process of getting your website to appear higher on the list of search results, known as the Search Engine Results Page (SERP).
The Cambridge Analytica privacy breach had many people rethinking their social media use. But few of us feel we can abandon our smartphones, and now, there’s one more way they are listening to you.
More than 90 percent of people check reviews before making a purchase, and 84 percent of people trust those reviews as much as they trust a personal recommendation. Reviews also affect your SEO.
Here’s the problem: Many online reviews are fake.
Is paying for followers good or bad? Read about a sneaky new popularity trend, and disocover the wrong (and right) ways to expand your audiences.
People are often eager to “work on their marketing” during dry spells. Check out these five signs you’re too busy for marketing and find out what you can do about it.
PPC is a useful way to drive traffic, conversions, and sales. But without a strategy, you might just be throwing money down the Internet drain.
Outsourcing is often misrepresented. Hiring others to help can be an intelligent business move, saving your company loads of time and money.
Google+, pronounced “Google Plus”, is a Google social networking platform that can maximize the visibility of a business on Google search pages.
The end of the year can become very hectic due to the holidays, travel, and social gatherings — not to mention budget planning for next year. Many business owners get caught up in their end-of-year management and forget or ignore their marketing efforts.