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Email marketing is still one of the most effective ways to reach your customers. Here are some ways to focus on building your email lists.
Marketing and sales are like peanut butter and jelly. But they don’t always like to work together.
We met recently with Jennifer Martin, executive director of Shop Local Raleigh, to talk about marketing for small businesses.
We find doing business with friends can be beneficial to both sides. Of course, you don’t want to screw up either the friendship or partnership. So here are a few tips for this mix-and-match.
A study suggests that email marketing is as effective if not more than social media, such as Facebook and Twitter. But only when done correctly.
Until you really know your customer and their needs, you’re not getting the most out of your marketing efforts.
Planning to learn more about marketing for your Raleigh business in 2014? Here are five places to do so.
Pay-per-click, or PPC, is something many Raleigh business owners have heard of, but some aren’t sure how to start, whether it’s a good idea or how it works.
Lead generation is tough for Raleigh businesses. Finding good leads is even tougher. Here are five ways to improve your lead generation techniques.
Here is our list of principles upon which to build successful lead generation.