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resume format

Marketing Yourself: Which Résumé Format is Right For You?January 15, 2019

Your résumé should be the best representation of your experience. Here’s how to choose whether to design a chronological or skills-based résumé.

9 Things to Keep in Mind When Naming Your BusinessOctober 17, 2018

Naming your business is challenging. Whether you’re rebranding or starting from scratch, here are nine top points to consider as you ponder.


How to Position Yourself and Find Your Business’s Niche on Social MediaAugust 21, 2018

In today’s world, most markets are saturated. Especially on social media, how can you position yourself and demonstrate your value?

Why Branding is a Critical Part of Your MarketingAugust 15, 2018

Branding is a critical tool for any company, but it can be hard to convince those who don’t fully understand it that they need it. Companies often find branding a challenge because it is far less easy to track how many consumers are impacted by it.

How To Successfully Launch a PodcastAugust 7, 2018

So you want to launch a podcast? Podcasting is useful in engaging and connecting with your audience on a more personal level than a blog. Plus, podcasting increases your website traffic and SEO just like blogging, or even more so, in some cases.

How To Engage With Others on Social MediaJuly 24, 2018

Your social media presence is not a one-sided interaction. Internet users have reported their perception of a business’ accountability and availability is strongly influenced by the social media presence. To be successful on the internet you must, of course, post content that captures your audience’s attention.

What Changes to Google Maps Mean for Your BusinessJuly 11, 2018

You may have noticed the Google map on your Contact Us page isn’t working. If you’re wondering what happened, here’s what’s going on.

man using ipad smiling

8 Tips to Improve Your Personal LinkedIn PageFebruary 6, 2018

LinkedIn is geared toward individual people making connections; make sure you and your staff are following these simple tips to keep LinkedIn pages shining.

5 Things to Avoid When Managing Your Company’s Social MediaSeptember 20, 2017

Businesses are expanding their marketing strategies through various social media platforms and reaching audiences they would have never reached before.

Sales Funnel

7 Ways to Increase Your Brand Awareness

Brand awareness is essential for a successful business. Building a product or offering a good service is just half the battle; obviously, you then want customers to buy. How do you manage that?