Your résumé should be the best representation of your experience. Here’s how to choose whether to design a chronological or skills-based résumé.
Naming your business is challenging. Whether you’re rebranding or starting from scratch, here are nine top points to consider as you ponder.
In today’s world, most markets are saturated. Especially on social media, how can you position yourself and demonstrate your value?
Branding is a critical tool for any company, but it can be hard to convince those who don’t fully understand it that they need it. Companies often find branding a challenge because it is far less easy to track how many consumers are impacted by it.
So you want to launch a podcast? Podcasting is useful in engaging and connecting with your audience on a more personal level than a blog. Plus, podcasting increases your website traffic and SEO just like blogging, or even more so, in some cases.
Your social media presence is not a one-sided interaction. Internet users have reported their perception of a business’ accountability and availability is strongly influenced by the social media presence. To be successful on the internet you must, of course, post content that captures your audience’s attention.
You may have noticed the Google map on your Contact Us page isn’t working. If you’re wondering what happened, here’s what’s going on.
LinkedIn is geared toward individual people making connections; make sure you and your staff are following these simple tips to keep LinkedIn pages shining.
Businesses are expanding their marketing strategies through various social media platforms and reaching audiences they would have never reached before.
Brand awareness is essential for a successful business. Building a product or offering a good service is just half the battle; obviously, you then want customers to buy. How do you manage that?