In business, you will hear only one yes for every 100 “no”s. The ratio is not an excuse to hang up the phone after each no, but rather, view these nos as one step closer to your yes.
We have to laugh sometimes about the back-and-forth required to achieve our goals. Here’a fun infographic about a client relationship we sometimes experience.
You have to go beyond the initial “like” and engage your customers constantly, and Facebook makes it easy (and inexpensive) to do just that.
Many think real-time marketing is purely focused on reacting quickly to a major event, such as the Winter Olympics, but real-time marketing can also be customer-driven.
Small business owners may struggle to keep up with regular blog posts. But even an outdated blog should not be completely deleted.
Sometimes it’s hard to know what to believe with so much conflicting information about online marketing. Let’s debunk four common myths.
Everyone knows the biggest brand names, but few understand the importance of building a brand for their own company. Here is why you need a brand.
A few companies (and major brands) have learned that one slip up on social media can become a viral disaster.
Carolina Hurricanes Marketing VP Doug Warf gives us the lowdown on promoting and branding one of Raleigh’s greatest pastimes.
Creating killer content is hard. We talk the talk, but we know just how hard it is for Raleigh companies to walk the content marketing walk.