Buying advertising space can be a confusing, costly, and often chaotic process. At the DofM we have experience in negotiating purchase time and ad space for our clients. With so many options available, let us do the evaluating for you. Based on station format, pricing rate, demographics, geographics, and psychographics, we position your product or service around your brand attributes, your sales objectives, and your target audience.
At the DofM we optimize your advertising purchases based on your budget. We have experience negotiating the purchase of traditional forms of media advertisements such as radio, TV, magazine, newspaper, etc. as well as new online media. Several of the most successful forms of online advertising include:
At the DofM we are all about strategy. Our experts will work side-by-side with you to create a unique plan that is most appropriate and effective in achieving your goals and standing out among competitors.
Our Goals Are Simple. Working together with our clients allows us to fully understand their needs and allows us to become a trusted resource for anything they need marketing related. We are:
Planned: Any proper strategy begins with listening and critical thinking. From There a plan can be created for a single project or an entire organization.
Cunning: In the noisy crowded world of marketing we make sure our clients rise above and are heard.
Fluid: We understand that things change quicker than ever today. As such we must embrace the change. A strategy is a living thing capable of change to improve results.
Imaginative: We have a team of cleaver, original thinkers that develop impactful clear ideas that have practical applications for content, campaigns and design.
Free: Every team member understands that no thought or idea is without merit. This liberated culture allows for both individuality and collaboration that can take an idea or concept and truly flesh it out achieving the best results.
Thinking: We look to solve problems in a new way. We do things differently for the sake of doing them differently. We challenge ourselves mentally everyday.
Answerable: We are responsible for creating work that not only impresses our clients but that also moves their target customer to action. Nothing but high quality work will be presented to our clients
Transparent: During the entire process with our clients we are communicative, obvious and understandable. We are authentic.
Measurable: We understand that our clients expect a high ROI. We work based on mutually agreed upon key performance indicators and utilize marketing automation software.