The Department of Marketing

Category: Multimedia Production

Internet Video Capabilities

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We can use internet videos to show and tell customers what you want them to know. Video – especially internet video – has unique motivational power which, prior to the Internet, was available mainly through expensive television advertising. Marketing through internet video is now inexpensive and more effective than some forms of… {read more}

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Multimedia on the Internet

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There are more videos than ever on the internet, and not just on YouTube.

Fifty years of television have taught us one thing…people would rather watch than read or listen. A video placed on your website has far more power than a television commercial since it is delivered at precisely… {read more}

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Enliven Your Site with Video

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Internet video enables you to make your website interactive: actively, lively, engaging. Internet video is emerging as a leading trend in website development, giving sites the visual pop of professional television advertising at a fraction of the cost. Internet video is a powerful play if your goal is to convert… {read more}

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Internet Video Marketing: What Experts Say

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“Video delivers nearly three times higher brand awareness and message association, and more than 100 percent higher purchase intent than non-rich media.” – Dynamic Logic MarketNorms Report

“Adding online video into your mix can take a campaign from typical banners and bad puns to a creative, sophisticated expression that fuses… {read more}

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